Mary Virginia Swanson
Mary Virginia Swanson’s in-depth knowledge and professional relationships throughout the photography industry encompass a broad range of perspectives on the making and marketing of lens-based work. A respected educator and advisor, she frequently serves as a portfolio reviewer, judges at contemporary photography and photo book competitions, conducts public presentations and lectures at festivals and institutions. Through in-person mentoring, group workshops, and lecture-based online courses, Swanson’s teachings have proven to aid photographers in advancing their careers.
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Mary Virginia's Upcoming Workshops
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III
Level III
Photography students have some formal training and significant experience making, capturing and digitally processing images using Adobe Lightroom and/or Adobe Photoshop. New Media students have some formal training in conceptual and technological aspects of video, multimedia, coding or animation and are versed in the appropriate software applications. Students have a portfolio of their artwork.
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IV
Level IV
Photography students have advanced skills and knowledge of photography and digital image processing. New Media students have advanced skills and knowledge of video, multimedia, coding or animation. Students are self-motivated and have multiple portfolios of their artwork.
Jun 30 - Jul 4, 2025
9AM-5PM
Publishing Your Photography Book: The Why, When, and How
Mary Virginia Swanson
Tuition $1,325
Code P0515-25
Creating a compelling photobook requires thoughtful consideration. In this course, Students are guided through the essential creative and strategic decisions involved in bringing their photographic projects to publication. Swanson rigorously guides students in assessing when their work and accompanying research are fully developed and ready for publication, whether through traditional publishing or self-publishing avenues. With a strong emphasis on both creative and strategic decision-making, participants focus on the critical aspects of the production process, including the integration of supplementary texts and graphic elements, as well as the careful selection of paper, printing techniques, and binding options to elevate the project and deepen the reader's engagement. We also delve into the planning of special editions and the formulation of effective marketing strategies. Students receive comprehensive support at every stage, ensuring that their photobooks are thoughtfully crafted and positioned for success. Whether they are finalizing a body of work with the goal of publishing a photobook, seeking new strategies for their next book, or simply wanting to stay current on photobook publishing trends, contemporary fairs, and photography book competitions, this workshop supports participants throughout their publishing journey.